Clook approached the agency I was working at to produce a brand new website that makes them stand out in the busy market of cloud based web hosting. Their USP was their staff, they were a UK based (in Lancashire) team of web boffins and every client they had got the same level of personal help, this was something none of their competitors could come close to. They also wanted a unique way of creating a lead from their potential customer base that didn’t really know what kind of hosting they wanted and didn’t want to be scared of the hosting world.
As part of the UX stage of this project I did extensive research into competitors and noticed that when all the pages were printed out on the table, they looked the same, blue, black with red. We came up with a illustrative approach that stood out from everything we’d seen before, I carried on the creative throughout the site, and had some fun with the homepage hero area and created a small animated scene that let us showcase the cloud web hosting packages being built to the customers requirements. With the lead generation approach, I built a configurator, that asked the potential customer some key questions, and when they give their name and contact information at the end, all the previous answers were sent with the lead to give Clook some background knowledge on what the customer is looking for, adding to the personal touch.
Blog design & development
Website design & development
Website design & development
Website design & development
Website design
Website design & development | Brand Building
Website design & development | Brand Building
Website design & development | Brand Building | SEO